Design, Build, and Run Your Expertise-Based Business
You’re skilled at your craft. Let’s get you as skilled in running your business.
You feel scrambled: You’re shown so many different tactics to implement that you’re overwhelmed and don’t know where to start.
You feel squeezed: feeling the pressure of trying to do it all and not having much to show for it.
You feel stagnant: You feel trapped in the status quo, unable to break through this plateau to what’s next.
And no matter how much help you hire, classes you take, or tactics you try, you’re not making progress.
But the secret? It’s not about adding more tactics - it’s about designing, building, and running business systems, designed for you.
Designed for an expert.
You need the tailored strategy, the systems, and the structures to support your next stage of business growth.
It’s time to stop gambling on tactics and start investing in systems.
I’m Jessica Lackey, ex-corporate warrior turned deep business and operations strategist.
I was trained as a business consultant, strategist, and operator - in places like Harvard Business School, McKinsey Consulting, and Nike.
Which means I know business - and I also know exactly what it’s like to be forced into toxic productivity, hustle culture, and pigeon-holed into judging success by the bottom line.
I bring that expertise in business strategy, combined with a human-centered perspective, to help entrepreneurs grow and scale sustainable businesses.
When you don’t know where to go to keep growing…
It is so tempting to turn to surface-level solutions because that’s what’s wildly available and the promises are seductive.
But you’ve tried all the short-term fixes. You’ve listened to all of the podcasts, read the books, taken the courses, and joined the group masterminds. You’ve hired an accountant yet you still might not know where the money’s going. Maybe you’ve even hired some other consultants, contractors, an assistant, or a team to help you grow.
And yet you’re still stuck.
Now’s the time to go deeper into your business and really diagnose what’s not working and build a stronger business from the roots up. You need to understand and shape your business in a way that truly works for you… not using a formula that worked for someone else. Stop getting distracted by “shiny objects”, anchor into the stuff that matters, and TRULY begin to run your business like a phenomenal leader. We’ll work together to design intentional, strategic, operational systems to make your business run more smoothly, with less time, and be more profitable.
Stop implementing the strategies that worked for someone else’s business, and begin to run the business designed for you.
Stop betting and start building
In the Deeper Business approach, we help you implement the business foundations that compound and help you grow over time.
Design
What business are you actually running?
Because designing for a business that doesn’t meet your goals is a recipe for overwork and overwhelm.
Build
Where should you focus now?
When faced with a never-ending to do list, we evaluate the current state of systems in your business and focus on the investments you need based on the business you’ve designed.
Run
So what do I do every day?
It’s not enough to start things; your business is built on doing core activities over time and deepening your roots. We create repeatable rhythms for YOUR business so you know you’re in motion towards your vision.
Create the foundational systems for growth
Deeper Foundations
Group Guidance
Build your business foundations
You’ve made the leap. Your clients love your work. And now you’re ready now to deepen your foundation. To get out of the stretch, squeeze and scramble cycle, and into sustainable, repeatable revenue.
In this intimate group of no more than 15 people, I deeply get to know your business. You have my in-depth support on how to best leverage your time and gain real traction towards the kind of living you want.
Deeper Growth
1:1 Advisory
Build the structures and systems for continued growth
You want to continue growing your business - but you’ve gone as far as you can on your own. It’s time for a tailored strategy and to implement the systems for sustainable, profitable growth.
I’ll walk hand in hand with you as we design, implement, and run the core business systems and structures you need to move your business smoothly towards your deeply rooted mission.
Deeper Scale
Fractional COO
Build a stronger organization and systems for scale
You’re ready to step into bigger leadership but don’t want to break the integrity of your business.
As your Fractional Chief Operating Officer, I’ll help you shift from doing the work to truly leading an organization through right-sized strategy, financial and metrics management, team-wide processes and systems, and defining your leadership identity.
This is not your average business coaching and strategic consulting.
Almost every creative entrepreneur needs someone who can see the entire vision, strategy, financials and operations of your business along side them in a way that can translate from your soul to strategy, systems, structures, and processes for success.
I am not a business coach, financial advisor, or operations consultant that just hands you the plan, or holds you in the space with a large crowd.
I walk hand-in-hand with you on the journey to bring your dreams to life, and ensure you do so profitably and equitably.